Looks vs Optimus
Capability by capability, in one table. We built an app for beauty only, and this is what that difference looks like.
The capability table
| Capability | Looks | Optimus |
|---|---|---|
| The diary itself | ||
| Hebrew interface | Yes | Yes |
| Online booking | Yes | Yes |
| Messaging clients | ||
| WhatsApp reminders | Yes | Partial |
| AI WhatsApp agent | Yes | Not documented |
| Money and invoices | ||
| Deposits and no-shows | Yes | Yes |
| Approved tax invoice | Yes | Yes |
| Bit payment | Yes | Yes |
| The treatment itself | ||
| Digital health declaration | Yes | Yes |
| Before and after photos | Yes | Yes |
| New clients and selling | ||
| Consumer marketplace | Yes | Not documented |
| Inventory and product sales | No | Yes |
"Not documented" means we did not find the capability documented on the vendor site, not that it is absent from the product. "Not checked" stays that way until somebody checks it. The rows about the other companies were read off their own marketing pages.
Other checked findings
Optimus publishes support hours of Sunday to Thursday from 9 to 19, and Friday from 9 to 13.
Optimus markets its self-service booking as a module separate from the core system.
What each system does
The table is ordered by capability rather than by company, so a single row can be read and understood without reading all of them.
The rows about Optimus were read off the company's own marketing pages. "Not documented" means we did not find the capability there, not that it is absent from the product.
What moves if you switch
Your calendar, your clients and your price list move over to Looks, and the work itself is ours. A short call is where we work out what that means for your business, before anything moves.
Getting started
On Optimus today? We'll move your calendar for you.

Moving from Optimus?
The move is our work. We pull the clients and the diary out, check them with you, and only then open the new diary for bookings.
Book a call